SOLUTIONS
You're not alone
We get it—achieving decarbonisation in the Events industry can feel like climbing a mountain without gear. A chaotic patchwork of rules, complex and sprawling ecosystems, emissions largely outside your control, confusing certifications, and rising costs all make Net Zero seem out of reach.
Most event professionals simply don't know where to start.
BENEFITS
We simplify your path to Net Zero:
Organisers
& Venues
Achieving NET ZERO and sustainable growth
Participants
& Brands
Seeking carbon-neutral participation
Event
Services
Partnering to make every event NET ZERO
FEATURES
How It Works ?
01
Develop Projects
Quickly set up projects that significantly reduce emissions within your events.
02
Get Certified
Receive clear, credible certification, backed by industry standards.
03
Issue Credits
Generate climate actions credits from certified emission reductions.
04
Fund your Transition
Access built-in financing solutions to support your net-zero journey.
05
Reach Net Zero
Achieve and clearly communicate your sustainability milestones.
ABOUT
All about VIRTUOUS
VIRTUOUS is a collaborative initiative built by and for the Events industry, uniting venues, organisers, event suppliers, and participants in achieving Net Zero.
The dedicated platform enables stakeholders to collaborate effectively, develop and finance impactful insetting projects, and reach Net Zero together.
VIRTUOUS is your industry's collective path to Net Zero, ensuring lasting change and a better future for events and generations to come.
COLLABORATIONS
Supported by:
FAQ
You're probably
wondering...
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Is Virtuous free?Virtuous is a SaaS platform with revenues based on subscription fees. Our goal is to ensure that as much funding as possible reaches project developers to effectively finance the transition to net zero.
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Is Virtuous a carbon calculator?Nope! Virtuous doesn't measure emissions—we help you create, certify, and fund real emission-reduction projects.
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Can Virtuous help my event reach net zero even if I have limited sustainability experience?Absolutely! Virtuous is designed specifically to simplify sustainability for all experience levels, providing step-by-step guidance and resources.
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Do I need technical knowledge to use Virtuous?No specialised technical knowledge is required—Virtuous is built to be intuitive and user-friendly for everyone in the events industry.
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What types of projects can I develop on Virtuous?You can develop a variety of projects including waste reduction, renewable energy adoption, sustainable logistics, circular economy initiatives, and more.
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How do I develop my sustainability projects?Use our collaborative platform and easily build, certify, and finance your emission-reduction projects, connecting seamlessly with venues, organizers, and industry partners.
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How do I fund my sustainability projects?Virtuous connects you with financing solutions and marketplaces specifically tailored for the event industry, making funding accessible.
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Who certifies the projects?Our certifications align with leading industry standards, ensuring credibility and transparency.
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What is insetting ?Insetting means investing in carbon reduction projects within your own supply chain. Unlike traditional offsetting which funds external projects, insetting enables businesses to drive real change where it matters most—in their own operations and supplier networks—strengthening sustainability commitments while ensuring compliance with leading frameworks.
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What is an inset credit?An inset credit represents a verified reduction or removal of greenhouse gas emissions achieved directly within your own supply chain.
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How are inset credit verified?Inset credits are verified through rigorous third-party verification processess aligned with internationally recognised standards. This independent verification ensures transparency, integrity, credibility and compliance.
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Are inset credits compliant with Science-Based Targets Initiative (SBTI) ?Yes, inset credits directly align with SBTI requirements and the GHG Protocol. By using inset credits, businesses can credibly report emission reductions, supporting their commitments to Net Zero.